NEW & CPO VEHICLE SALES
NEW VEHICLE SALESAUG 2025
BRAND | CAR | TRUCK | ALL |
Acura | 2,764 | 8,337 | 11,101 |
Alfa Romeo | 116 | 518 | 634 |
Aston Martin | 94 | 57 | 151 |
Audi | 3,708 | 14,086 | 17,794 |
Bentley | 211 | 74 | 285 |
BMW | 12,089 | 21,972 | 34,061 |
BrightDrop | | 932 | 932 |
Buick | | 15,094 | 15,094 |
Cadillac | 1,976 | 14,128 | 16,104 |
Chevrolet | 1,982 | 160,741 | 162,723 |
Chrysler | 24 | 8,573 | 8,597 |
Dodge | 1,068 | 7,944 | 9,012 |
Ferrari | 191 | 35 | 226 |
Fiat | 99 | 9 | 108 |
Ford | 3,235 | 177,699 | 180,934 |
Genesis | 1,661 | 6,264 | 7,925 |
GMC | | 57,226 | 57,226 |
Honda | 37,291 | 84,342 | 121,633 |
Hyundai | 21,122 | 67,401 | 88,523 |
Ineos | | 592 | 592 |
Infiniti | 11 | 4,380 | 4,391 |
Jaguar | 69 | 401 | 470 |
Jeep | | 53,306 | 53,306 |
Kia | 18,938 | 64,069 | 83,007 |
Lamborghini | 109 | 146 | 255 |
Land Rover | | 8,462 | 8,462 |
Lexus | 5,999 | 27,369 | 33,368 |
Lincoln | | 8,379 | 8,379 |
Lotus | 215 | | 215 |
Lucid | 923 | 70 | 993 |
Maserati | 77 | 103 | 180 |
Mazda | 3,149 | 34,991 | 38,140 |
McLaren | 110 | | 110 |
Mercedes-Benz | 8,575 | 24,925 | 33,500 |
MINI | 1,527 | 1,141 | 2,668 |
Mitsubishi | 1,040 | 5,928 | 6,968 |
Nissan | 24,191 | 52,325 | 76,516 |
Polestar | 40 | 530 | 570 |
Porsche | 2,992 | 4,624 | 7,616 |
Ram | | 35,445 | 35,445 |
Rivian | | 4,825 | 4,825 |
Rolls Royce | 57 | 90 | 147 |
Subaru | 21,330 | 39,890 | 61,220 |
Tesla | 19,425 | 36,075 | 55,500 |
Toyota | 57,718 | 134,281 | 191,999 |
VinFast | | 158 | 158 |
Volkswagen | 4,944 | 24,982 | 29,926 |
Volvo | 95 | 9,723 | 9,818 |
***Total*** | 259,165 | 1,222,642 | 1,481,807 |
Updated: 9/8/2025 11:58 AM
MI IN THE MEDIA
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Monthly EV Sales Overview
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The EV Sales Overview highlights the top electric vehicle news along with a summary of their sales performance over the last year.
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MIS UPDATES
August 2025 U.S. Market New Vehicles Sales, CPO Sales, SAAR, Inventory and Incentives Spending results have been finalized.
- CPO / PO Incentives are now available for all brands. 9/18/2025
- Lease rates and residual values are now available for Chrysler, Dodge, GMC, and Mini. 9/16/2025
- Lease rates and residual values are now available for Audi, BMW, Buick, Kia, and Lexus. 9/15/2025
- Lease price points are now available for all brands. 9/15/2025
- Incentives are now available for all brands. 9/15/2025
INCENTIVE HIGHLIGHTS
 2026 Z: Launched with a standard lease program. Effective 9/17/2025 on Z.
 2025 BRONCO, BRONCO SPORT: Raised regional retail bonus cash by $500, to $500 - $1,500 on Bronco Sport and $500 - $2,000 on Bronco. 2024 ESCAPE PHEV: Raised Model Year Closeout bonus cash to $8,000 (from $7,000). 2024 ESCAPE: Raised Model Year Closeout bonus cash to $5,000 (from $4,000). 2024 F-150: Raised Model Year Closeout bonus cash on F-150 Gas to $8,500 (from $7,500). 2024 BRONCO: Raised Model Year Closeout bonus cash by $1,000, to $3,000 - $9,500. 2024 BRONCO SPORT: Raised Model Year Closeout bonus cash by $1,000, to $3,000 - $6,000. 2024 EXPEDITION: Raised Model Year Closeout bonus cash by $2,000, to $9,000 - $12,000. Effective 9/18/2025 on Bronco, Bronco Sport, Escape PHEV.
 2025 GLADIATOR, WRANGLER: Added $2,000 regional lease bonus cash on Gladiator Mojave and Wrangler 4-Door ICE Sport / Rubicon in several Florida DMAs. Effective 9/18/2025 on Gladiator, Wrangler.
 2026 RAM PICKUP 1500: Added $1,000 regional lease bonus cash on Ram Pickup 1500 Crew Cab Big Horn / Lonestar in several Florida DMAs. Effective 9/18/2025 on Ram Pickup 1500.
 2025 NAVIGATOR: Introduced 3.9% special retail financing for up to 36 months, 4.9% for 37-48 months, 5.9% for 49-60 months and 6.9% for 61-72 months and $2,000 conquest bonus cash. 2025 NAUTILUS: Enhanced special lease rates slightly. 2024 NAVIGATOR: Raised dealer cash to $8,500 in its West Market Area (from $7,500). 2025 NAUTILUS PHEV: Raised lease cash to $6,750 in its West Market Area (from $5,500). Effective 9/17/2025 on Nautilus, Navigator.
TRENDING NEWS
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