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NEW & CPO VEHICLE SALES
NEW VEHICLE SALESFEB 2026
| BRAND | CAR | TRUCK | ALL |
| Acura | 2,105 | 8,831 | 10,936 |
| Alfa Romeo | 72 | 187 | 259 |
| Aston Martin | 91 | 59 | 150 |
| Audi | 2,870 | 6,270 | 9,140 |
| Bentley | 176 | 74 | 250 |
| BMW | 7,977 | 18,348 | 26,325 |
| BrightDrop | | | |
| Buick | | 12,743 | 12,743 |
| Cadillac | 1,741 | 8,014 | 9,755 |
| Chevrolet | 2,091 | 126,644 | 128,735 |
| Chrysler | 5 | 6,489 | 6,494 |
| Dodge | 566 | 6,593 | 7,159 |
| Ferrari | 202 | 91 | 293 |
| Fiat | 23 | 6 | 29 |
| Ford | 4,313 | 137,305 | 141,618 |
| Genesis | 1,171 | 4,559 | 5,730 |
| GMC | | 47,782 | 47,782 |
| Honda | 29,490 | 67,736 | 97,226 |
| Hyundai | 14,227 | 51,450 | 65,677 |
| Ineos | | 609 | 609 |
| Infiniti | | 4,017 | 4,017 |
| Jaguar | 51 | 232 | 283 |
| Jeep | | 47,297 | 47,297 |
| Kia | 17,917 | 48,088 | 66,005 |
| Lamborghini | 39 | 156 | 195 |
| Land Rover | | 6,743 | 6,743 |
| Lexus | 2,475 | 23,499 | 25,974 |
| Lincoln | | 7,578 | 7,578 |
| Lotus | 64 | 1 | 65 |
| Lucid | 900 | 600 | 1,500 |
| Maserati | 43 | 140 | 183 |
| Mazda | 3,459 | 30,038 | 33,497 |
| McLaren | 95 | | 95 |
| Mercedes-Benz | 6,861 | 21,139 | 28,000 |
| MINI | 910 | 687 | 1,597 |
| Mitsubishi | 7 | 6,839 | 6,846 |
| Nissan | 24,265 | 58,211 | 82,476 |
| Polestar | 3 | 282 | 285 |
| Porsche | 2,181 | 3,419 | 5,600 |
| Ram | | 34,535 | 34,535 |
| Rivian | | 2,700 | 2,700 |
| Rolls-Royce | 107 | 33 | 140 |
| Subaru | 11,947 | 33,166 | 45,113 |
| Tesla | 10,780 | 27,720 | 38,500 |
| Toyota | 50,723 | 104,253 | 154,976 |
| VinFast | | 117 | 117 |
| Volkswagen | 4,271 | 19,068 | 23,339 |
| Volvo | 5 | 7,119 | 7,124 |
| ***Total*** | 204,223 | 991,492 | 1,195,715 |
Updated: 3/6/2026 2:01 PM
MI IN THE MEDIA
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Monthly EV Sales Overview
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The EV Sales Overview highlights the top electric vehicle news along with a summary of their sales performance over the last year.
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MIS UPDATES
February 2026 New Vehicle Unit Sales, SAAR, Inventory, CPO Sales and Incentives Spending results are now available for query. All results are final for the month.
- Lease rates and residual values are now available for BMW, Kia, Lexus, Lincoln, Mercedes-Benz, and Volvo. 3/11/2026
- Lease payments are now available for all brands. 3/10/2026
- Incentives are now available for all brands. 3/10/2026
- Lease rates and residual values are now available for Cadillac, Mini, and Porsche. 3/9/2026
- Lease payments are now available for Acura, Alfa Romeo, Audi, Buick, Chevrolet, GMC, Mini, Nissan, Porsche, Subaru, and Toyota (Los Angeles Region). 3/9/2026
- Incentives are now available for Alfa Romeo, Chevrolet, Chrysler, Dodge, Fiat, Ford, Honda, Jeep, Lincoln, Lucid, Maserati, Mazda, Mercedes-Benz, Ram, Rivian, and Volkswagen. 3/9/2026
- Lease payments are now available for Cadillac, Chrysler, Dodge, Genesis, Jeep, Kia, Lexus, Maserati, and Ram. 3/6/2026
- Incentives are now available for Audi, Ineos, and Subaru. 3/6/2026
INCENTIVE HIGHLIGHTS
 2026 XC60: Raised lease cash on T8 trim to $4,000 in its Northeast region (from $1,000). 2026 XC90: Raised lease cash on T8 trim to $5,000 in its Northeast region (from $2,000). Effective 3/14/2026 on XC60, XC90. 2026 BRONCO: Added $750 customer cash and introduced special lease rates in many regions. 2025 F-SUPER DUTY: Added $500 National customer cash on F-Super Duty XLT & $1,000 on XL. 2025 BRONCO SPORT: Added $500 bonus cash in its Boston region and raised it by $500 in its Twin Cities region (to $1,000). 2025 BRONCO SPORT: Raised bonus cash to $1,500 on Badlands, Heritage and Outer Banks trims in its New York and Pittsburgh regions. 2026 ESCAPE, ESCAPE HYBRID, ESCAPE PHEV: Raised bonus cash by $500, to $2,500 on Escape / Escape Hybrid and $4,500 on Escape PHEV in its Chicago region. 2026 ESCAPE, ESCAPE HYBRID: Increased Retail Trade Assist cash to $1,500 in its Cincinnati region (from $1,000). 2026 MUSTANG MACH-E: Introduced 2.9% special retail financing for up to 36 months, 3.9% for 48 months, 4.9% for 60 months and 5.9% for 72 months and enhanced lease rates in its Detroit region. Effective 3/10/2026 on Bronco, Bronco Sport, Escape, Escape Hybrid, Escape PHEV, F-Super Duty. 2026 / 2025 COMPASS, GLADIATOR, GRAND CHEROKEE, WRANGLER: Introduced 5.9% standalone special retail financing for 84 months. 2026 GLADIATOR, WRANGLER: Added $1,000 retail bonus cash. 2026 GRAND CHEROKEE: Added $1,000 SUV Conquest lease bonus cash for the current owners and lessees of Cadillac, Chevrolet, Ford, GMC, Honda, Nissan and Toyota SUVs in its Northeast Business Center. Effective 3/10/2026 on Compass, Gladiator, Grand Cherokee, Wrangler. 2026 PACIFICA: Introduced 4.9% standalone special retail financing for 84 months. Effective 3/10/2026 on Pacifica. 2026 RAM PICKUP 1500: Converted its 2.9% standalone special retail financing for 72 months and 4.9% standalone for 84 months to 2.9% stackable for up to 72 months and 4.9% for 84 months. 2026 RAM PICKUP 1500: Converted the $3,500 customer cash to $3,500 APR-compatible retail bonus cash. 2026 RAM PICKUP 2500 / 3500: Introduced 5.9% standalone special retail financing for 84 months. Effective 3/12/2026 on Ram Pickup 1500, Ram Pickup 2500 / 3500.
TRENDING NEWS
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