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NEW & CPO VEHICLE SALES
NEW VEHICLE SALESOCT 2026
| BRAND | CAR | TRUCK | ALL |
| Acura | 2,096 | 8,694 | 10,790 |
| Alfa Romeo | 31 | 100 | 131 |
| Aston Martin | 83 | 62 | 145 |
| Audi | 2,864 | 10,949 | 13,813 |
| Bentley | 157 | 28 | 185 |
| BMW | 10,999 | 23,983 | 34,982 |
| Buick | | 13,083 | 13,083 |
| Cadillac | 1,445 | 10,215 | 11,660 |
| Chevrolet | 1,801 | 141,184 | 142,985 |
| Chrysler | | 7,300 | 7,300 |
| Dodge | 974 | 6,892 | 7,866 |
| Ferrari | 237 | 92 | 329 |
| Fiat | 12 | | 12 |
| Ford | 3,092 | 162,382 | 165,474 |
| Genesis | 1,285 | 5,338 | 6,623 |
| GMC | | 54,669 | 54,669 |
| Honda | 34,297 | 74,865 | 109,162 |
| Hyundai | 15,065 | 58,387 | 73,452 |
| Ineos | | 569 | 569 |
| Infiniti | | 4,226 | 4,226 |
| Jaguar | | 150 | 150 |
| Jeep | | 41,477 | 41,477 |
| Kia | 18,436 | 61,572 | 80,008 |
| Lamborghini | 119 | 101 | 220 |
| Land Rover | | 6,664 | 6,664 |
| Lexus | 5,489 | 27,626 | 33,115 |
| Lincoln | | 7,968 | 7,968 |
| Lotus | 77 | | 77 |
| Lucid | 198 | 807 | 1,005 |
| Maserati | 14 | 85 | 99 |
| Mazda | 4,168 | 27,278 | 31,446 |
| McLaren | 75 | | 75 |
| Mercedes-Benz | 8,867 | 22,235 | 31,102 |
| MINI | 1,520 | 863 | 2,383 |
| Mitsubishi | | 4,323 | 4,323 |
| Nissan | 18,356 | 49,222 | 67,578 |
| Polestar | | 450 | 450 |
| Porsche | 1,631 | 3,966 | 5,597 |
| Ram | | 39,307 | 39,307 |
| Rivian | | 5,900 | 5,900 |
| Rolls-Royce | 56 | 81 | 137 |
| Subaru | 17,156 | 36,934 | 54,090 |
| Tesla | 9,570 | 38,280 | 47,850 |
| Toyota | 54,398 | 133,994 | 188,392 |
| VinFast | | 98 | 98 |
| Volkswagen | 4,308 | 20,724 | 25,032 |
| Volvo | | 7,725 | 7,725 |
| ***Total*** | 218,876 | 1,120,858 | 1,339,734 |
Updated: 11/4/2026 12:22 PM
MI IN THE MEDIA
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Monthly EV Sales Overview
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The EV Sales Overview highlights the top electric vehicle news along with a summary of their sales performance over the last year.
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MIS UPDATES
Octoberr 2026 New Vehicle Sales, SAAR, Inventory and Incentives Spending results are now finalized.
- Lease rates and residual values are now available for Acura, Audi, BMW, Genesis, Infiniti, Jaguar, Land Rover, and Lexus. 11/6/2026
- Lease payments are now available for BMW, Buick, GMC, Kia, Mini, Nissan, and Porsche. 11/6/2026
- Incentives are now available Alfa Romeo, BMW, Chrysler, Dodge, Fiat, Subaru, and Toyota. 11/6/2026
- Lease rates and residual values are now available for Alfa Romeo and Cadillac. 11/5/2026
- Lease payments are now available for Acura, Cadillac, Genesis, Ineos, Infiniti, Jaguar, Land Rover, and Mercedes-Benz. 11/5/2026
- Incentives are now available for BMW, Chwvrolet, Honda, Hyundai, Ineos, Infiniti, and Kia. 11/5/2026
- Incentives are now available for Acura, Audi, Bentley, Buick, Cadillac, Genesis, GMC, Jaguar, Land Rover, Lexus (Central and Eastern Region), and Volvo. 11/4/2026
INCENTIVE HIGHLIGHTS
 2026 XC40: Eliminated $2,000 purchase allowance and raised advertised lease payment by $20 in its Northeast region, to as low as $369/month for 36 months with $3,999 due at signing. 2027 / 2026 XC60: Raised advertised lease payment by $20 in its Northeast region, to as low as $499/month for 36 months with $5,209 due at signing. 2026 XC90: Raised advertised lease payment by $70 in its Northeast region, to as low as $599/month for 36 months with $3,719 due at signing. 2027 XC90: Improved advertised lease payment by $10 in its Northeast region, to $699/month for 36 months with $6,199 due at signing. 2027 / 2026 ALL MODELS: Extended most other regional programs through 11/30/2026. Effective 11/3/2026 on all Volvo vehicles.
 2026 BZ WOODLAND: Enhanced special retail financing rates to 0.0% for up to 72 months (from 1.49%). 2027 BZ WOODLAND: Enhanced special retail financing rates to 0.99% for up to 72 months (from 2.99%). 2027 TACOMA, RAV4 HYBRID: Launched with 4.99% - 6.99% special retail financing and a special lease program. 2026 TUNDRA: Enhanced special retail financing rates on select trims to 1.99% for up to 72 months (from 2.99%). 2026 C-HR: Enhanced special retail financing rates to 1.99% for up to 72 months in its New York region (from 2.75%). 2027 TUNDRA: Launched with $1,000 customer cash, 3.99% special retail financing for up to 72 months and lease support. 2027 / 2026 ALL MODELS: Extended most other regional programs through 11/30/2026. Effective 11/3/2026 on all Toyota vehicles.
 2026 ALL MODELS: Eliminated its Refer and Earn owner referral program. 2026 ALL MODELS: Extended its October retail financing and lease programs. Effective 11/1/2026 on all Tesla vehicles.
 2027 SOLTERRA, TRAILSEEKER, UNCHARTED: Eliminated the $1,000 retail / APR and $1,750 lease cash that was available in October. 2026 SOLTERRA, TRAILSEEKER, UNCHARTED: Eliminated the $3,750 lease cash that was available last month. 2026 IMPREZA: Added $350 lease cash. 2026 OUTBACK: Added $500 - $1,250 lease cash, $0 - $1,000 retail / APR cash and enhanced special retail financing rates to 0.0% - 0.99% (from 0.99% - 1.99%). 2026 WRX: Enhanced special retail financing rates to 0.99% - 1.99% (from 1.99% - 2.99%). 2026 CROSSTREK: Enhanced special retail financing rates to 1.99% for up to 75 months on all trims (from as high as 2.99%). 2027 ASCENT: Enhanced special retail financing rates to 1.99% - 2.99% (from 2.99% - 3.99%). 2027 CROSSTREK HYBRID, FORESTER: Launched with 3.99% - 4.99% special retail financing. 2027 IMPREZA: Launched with 3.99% - 4.99% special retail financing and a special lease program, featuring an advertised payment of $299/month for 36 months with $2,799 due at signing. 2027 OUTBACK: Launched with 3.99% - 4.99% special retail financing and a special lease program, featuring an advertised payment of $365/month for 36 months with $3,864 due at signing. 2027 / 2026 ALL MODELS: Extended most other programs through 11/30/2026. Effective 11/3/2026 on all Subaru vehicles.
 2026 TAYCAN: Launched the Taycan Loyalty Lease Match program, which provides select customers with up to a supplemental cap cost reduction of $6,000 on Base / 4S and $10,000 on GTS / Turbo trims. 2026 MACAN: Raised advertised lease payment on Macan Electric by $50 to $1,099/month for 39 months with $9,349 due at signing and eliminated its advertised payment on the Macan Gas. 2026 CAYENNE: Raised advertised lease payment by $50, to $1,199/month for 39 months with $10,579 due at signing. 2027 / 2026 ALL MODELS: All other programs continue as scheduled through 11/30/2026. Effective 11/3/2026 on all Porsche vehicles.
TRENDING NEWS
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