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NEW & CPO VEHICLE SALES
NEW VEHICLE SALESOCT 2026
| BRAND | CAR | TRUCK | ALL |
| Acura | 2,096 | 8,694 | 10,790 |
| Alfa Romeo | 31 | 100 | 131 |
| Aston Martin | 83 | 62 | 145 |
| Audi | 2,864 | 10,949 | 13,813 |
| Bentley | 157 | 28 | 185 |
| BMW | 10,999 | 23,983 | 34,982 |
| Buick | | 13,083 | 13,083 |
| Cadillac | 1,445 | 10,215 | 11,660 |
| Chevrolet | 1,801 | 141,184 | 142,985 |
| Chrysler | | 7,300 | 7,300 |
| Dodge | 974 | 6,892 | 7,866 |
| Ferrari | 237 | 92 | 329 |
| Fiat | 12 | | 12 |
| Ford | 3,092 | 162,382 | 165,474 |
| Genesis | 1,285 | 5,338 | 6,623 |
| GMC | | 54,669 | 54,669 |
| Honda | 34,297 | 74,865 | 109,162 |
| Hyundai | 15,065 | 58,387 | 73,452 |
| Ineos | | 569 | 569 |
| Infiniti | | 4,226 | 4,226 |
| Jaguar | | 150 | 150 |
| Jeep | | 41,477 | 41,477 |
| Kia | 18,436 | 61,572 | 80,008 |
| Lamborghini | 119 | 101 | 220 |
| Land Rover | | 6,664 | 6,664 |
| Lexus | 5,489 | 27,626 | 33,115 |
| Lincoln | | 7,968 | 7,968 |
| Lotus | 77 | | 77 |
| Lucid | 198 | 807 | 1,005 |
| Maserati | 14 | 85 | 99 |
| Mazda | 4,168 | 27,278 | 31,446 |
| McLaren | 75 | | 75 |
| Mercedes-Benz | 8,867 | 22,235 | 31,102 |
| MINI | 1,520 | 863 | 2,383 |
| Mitsubishi | | 4,323 | 4,323 |
| Nissan | 18,356 | 49,222 | 67,578 |
| Polestar | | 450 | 450 |
| Porsche | 1,631 | 3,966 | 5,597 |
| Ram | | 39,307 | 39,307 |
| Rivian | | 5,900 | 5,900 |
| Rolls-Royce | 56 | 81 | 137 |
| Subaru | 17,156 | 36,934 | 54,090 |
| Tesla | 9,570 | 38,280 | 47,850 |
| Toyota | 54,398 | 133,994 | 188,392 |
| VinFast | | 98 | 98 |
| Volkswagen | 4,308 | 20,724 | 25,032 |
| Volvo | | 7,725 | 7,725 |
| ***Total*** | 218,876 | 1,120,858 | 1,339,734 |
Updated: 11/4/2026 12:22 PM
MI IN THE MEDIA
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Monthly EV Sales Overview
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MIS UPDATES
Octoberr 2026 New Vehicle Sales, SAAR, Inventory and Incentives Spending results are now finalized.
- Lease rates and residual values are now available for Alfa Romeo and Cadillac. 11/5/2026
- Lease payments are now available for Acura, Cadillac, Genesis, Ineos, Infiniti, Jaguar, Land Rover, and Mercedes-Benz. 11/5/2026
- Incentives are now available for BMW, Chwvrolet, Honda, Hyundai, Ineos, Infiniti, and Kia. 11/5/2026
- Incentives are now available for Acura, Audi, Bentley, Buick, Cadillac, Genesis, GMC, Jaguar, Land Rover, Lexus (Central and Eastern Region), and Volvo. 11/4/2026
- September 2026 Production Data is now available to query. 10/28/2026
INCENTIVE HIGHLIGHTS
 2027 TRANSIT: Introduced 3.9% special retail financing for up to 36 months, 4.9% for 48 months, 5.9% for 60 months and 6.9% for 72 - 84 months. 2026 MACH-E: Added $500 bonus cash. 2026 MAVERICK: Added $2,000 dealer cash on Maverick Gas. 2026 EXPLORER, F-150, F-Super Duty: The $500 "Mega Bonus Cash" that was introduced last week continues through 11/16/2026. 2027 / 2026 F-150, F-SUPER DUTY: Rolled out a new "Built For Growth Dealer Stairstep" program that pays $500 - $1,250/unit at objective. 2027 BRONCO SPORT, F-150: Added $500 customer cash. 2027 / 2026 ALL MODELS: All other programs continue as scheduled through 1/4/2027. Effective 11/3/2026 on all Ford division vehicles. 2026 ALL MODELS: Eliminated Stellantis Financial Lease Cash. Effective 11/3/2026 on Alfa Romeo vehicles. 2027 / 2026 RAM PICKUP 1500, 2026 RAM PICKUP 2500 / 3500: Introduced an "Employee Pricing For All Retail Offer". 2026 RAM PICKUP 1500, RAM PICKUP 2500 / 3500: Launched the "Red Bow Bonus Cash Program" which provides dealers with up to $1,500 in dealer cash certificates on the oldest 30% of Ram Pickup dealer stock. 2026 RAM PICKUP 2500 / 3500: Added $1,250 Engine Bonus Cash on Gas and $3,000 on Diesel. 2027 RAM PICKUP 2500 / 3500: Introduced $1,500 lease bonus cash on Tradesman, Big Horn / Lone Star and Laramie and $2,000 on Rebel and Limited. 2026 PROMASTER: Added $4,000 lease bonus cash. Effective 11/3/2026 on all Ram vehicles. 2027 / 2026 GLADIATOR, GRAND CHEROKEE, WRANGLER, 2026 COMPASS: Introduced an "Employee Pricing For All Retail Offer". 2027 / 2026 GRAND CHEROKEE, 2026 COMPASS, WRANGLER: Launched the "Red Bow Bonus Cash Program" which provides dealers with up to up to $1,500 on the oldest 30% of 2026 Compass, Wrangler and Grand Cherokee and up to $1,000 on the oldest 30% of 2027 Grand Cherokee dealer stock. 2026 COMPASS, WRANGLER: Added $500 lease bonus cash. 2026 GLADIATOR: Added $2,500 - $6,250 lease bonus cash. 2026 GRAND CHEROKEE: Added $1,000 lease bonus cash on Laredo Altitude, Limited and Summit. Effective 11/3/2026 on {ALL] all Jeep vehicles. 2026 CHARGER: Introduced an "Employee Pricing For All Retail Offer" on Charger ICE. 2026 CHARGER, DURANGO: Launched the "Red Bow Bonus Cash Program" which provides dealers with up to $1,000 in dealer cash certificates on the oldest 20% of Charger and up to $1,500 on the oldest 30% of Durango dealer stock. Effective 11/3/2026 on all Dodge division vehicles.
TRENDING NEWS
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