NEW & CPO VEHICLE SALES
NEW VEHICLE SALESMAR 2026
BRANDCARTRUCKALL
Acura2,9809,41712,397
Alfa Romeo90247337
Aston Martin10976185
Audi3,4148,03411,448
Bentley15877235
BMW11,60322,65834,261
BrightDrop   
Buick 15,28515,285
Cadillac1,85310,28712,140
Chevrolet2,762150,499153,261
Chrysler 13,96713,967
Dodge8308,0998,929
Ferrari25890348
Fiat16-115
Ford6,152156,108162,260
Genesis1,4255,9927,417
GMC 53,48753,487
Honda36,70480,973117,677
Hyundai21,63762,45084,087
Ineos 698698
Infiniti15,3565,357
Jaguar272223495
Jeep 57,51657,516
Kia20,19156,31776,508
Lamborghini70180250
Land Rover 8,2948,294
Lexus2,57626,43529,011
Lincoln 8,9308,930
Lotus69170
Lucid322571893
Maserati35146181
Mazda4,67727,34032,017
McLaren85 85
Mercedes-Benz7,91424,38632,300
MINI1,4701,4442,914
Mitsubishi1210,98010,992
Nissan24,84459,12683,970
Polestar 330330
Porsche2,5323,9686,500
Ram 42,63242,632
Rivian 3,6283,628
Rolls-Royce67105172
Subaru13,48141,19354,674
Tesla11,49529,56041,055
Toyota58,651123,955182,606
VinFast 7070
Volkswagen4,74023,15527,895
Volvo410,78510,789
***Total***243,4991,165,1041,408,603
Updated: 4/6/2026 1:48 PM

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MIS UPDATES
  • Lease rates and residual values are now available for Acura, Audi, and Mercedes-Benz. 4/8/2026
  • Lease payments are now available for Buick, Cadillac, Chevrolet, Ford, GMC, Hyundai, Lucid, Mercedes-Benz, Mini, Subaru, and Volkswagen. 4/8/2026
  • Incentives are now available for all brands. 4/8/2026
  • Lease rates and residual values are now available for Alfa Romeo, Bentley, Buick, Genesis, GMC, Infiniti, Jaguar, Maserati, Mini, Nissan, Porsche, Subaru, and Volkswagen. 4/7/2026
  • Lease payments are now available for Acura, Alfa Romeo, Audi, Chrysler, Dodge, Genesis, Honda, Jeep, Kia, Mitsubishi, Nissan, Polestar, Ram, and Toyota (Boston Region). 4/7/2026
  • Incentives are now available for Mazda, Mercedes-Benz, Mini, Mitsubishi, Polestar, Porsche, Rivian, Toyota, and Volkswagen. 4/7/2026
  • Lease payments are now available for BMW, Ineos, Infiniti, Jaguar, Land Rover, Maserati, and Porsche. 4/6/2026
  • Incentives are now available for BMW, Chevrolet, Dodge, Fiat, GMC, Honda, Ineos, Infiniti, Jeep, Lincoln, Lucid, Maserati, Ram, and Volvo. 4/6/2026
  • Incentives are now available for Alfa Romeo, Audi, Bentley, Buick, Cadillac, Chrysler, Hyundai, and Kia. 4/3/2026
  • Incentives are now available for Genesis, Jaguar, Land Rover, Lexus, and Subaru. 4/2/2026
INCENTIVE HIGHLIGHTS
  • 2026 / 2025 E-SERIES, 2025 F-SUPERDUTY: Introduced $1,000 'Aged Inventory' VIN-Specific dealer cash.
    Effective 4/4/2026 on E-Series, F-Super Duty.
  • 2025 GRAND CHEROKEE: Added $1,500 regional SUV conquest bonus cash on Grand Cherokee ICE 2 Row Limited 4WD in Penndylvania.
    Effective 4/8/2026 on Grand Cherokee.
  • 2026 PALISADE: Introduced 3.99% special retail financing for up to 60 months and 4.99% for 72 months or 5.39% for up to 60 months and 5.99% for 72 months plus $1,000 APR bonus cash or lease support or $2,000 Sales Event Cash on the Calligraphy trim and $1,000 on Limited trim.
    Effective 4/9/2026 on Palisade.
  • 2026 XC40, XC60, XC90: Added $1,000 'Spring Bonus' cash.
    2026 XC40: Lowered advertised payment by $10 to as low as $479/month for 36 months $4,379 due at signing in its Northeast region.
    2026 XC60: Lowered advertised payment by $40 to as low as $449/month for 36 months with $5,349 due at signing in its Northeast region.
    2026 XC90: Lowered advertised payment by $40 to as low as $659/month for 36 months with $6,489 due at signing in its Northeast region.
    2026 ALL MODELS: Changed special retail financing rates to 1.99% for up to 60 months and 2.99% for 61 - 72 months (from 0.99% for up to 36 months, 2.99% for 37 - 48 months and 3.99% for 49 - 72 months).
    2026 ALL MODELS: Lowered purchase allowance to $1,000 (from $2,000 - $2,500).
    2026 ALL MODELS: Extended some other programs through 4/30/2026.
    Effective 4/1/2026 on all Volvo vehicles.
  • 2026 JETTA: Raised customer cash to $1,250 on GLI and $1,750 on all other trims (from $500 / $1,000).
    2026 ALL MODELS: Extended all other programs through 4/30/2026.
    Effective 4/1/2026 on all Volkswagen division vehicles.
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